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Run the diagnostic

gtm engineering · setup & audit specification

Spec your outbound engine. In five sections.

Your answers become the blueprint we build from.

This is the same document we use to scope every GTM engineering buildout: AI SDRs, waterfall enrichment, deliverability infrastructure, CRM routing. Fill it in like a configurator: when you submit, it lands in our build queue as structured JSON, and you get the build plan with a fixed price within 48 hours.

01 / 05

ICP & target universe

Which signals and data points define lead quality?

Company size (headcount)
Intent signals & trigger events

02 / 05

Data enrichment & signal stack

Which tools and APIs get wired into the data router?

B2B database
Waterfall enrichment
Tech-stack scraper
Verification engine
API keys available?

03 / 05

AI copilot & personalization engine

How deep should the AI personalize every touchpoint?

Tone of voice

04 / 05

Sending infrastructure & deliverability

The technical outreach pipeline that keeps you out of spam.

Secondary domains (rotation)

recommended: 3–5 domains per sender

Sending platform

05 / 05

CRM & revenue operations

Where do qualified hand-raisers flow: and what fires when they reply?

on positive reply · included in every build

  1. 1AI scores reply intent (positive-response detection)
  2. 2Lead flips to “Interested” in your CRM
  3. 3Slack / Teams ping to the account executive
  4. 4AI reply goes out with your booking link

Send the spec, get the build plan.

Your answers become the machine-readable blueprint we deploy from: domains, warmup, enrichment tables, sending config. Reply within 48h with plan and fixed price.

incomplete is fine: “recommend one” is a valid answer everywhere

What the engine does with your spec.

From JSON to a sending machine.

01

Webhook in

Your spec lands as a JSON payload in the build pipeline: nothing gets retyped, nothing gets lost.

02

Domains & DNS

Secondary domains are registered and DKIM, SPF and DMARC records set up: then warmup starts.

03

Enrichment tables

Our prepared waterfall-enrichment workflows are cloned and pointed at your ICP filters.

04

Sending config

Accounts are created on your sending platform, AI templates loaded, sequences armed for launch.

humans review every step before it goes live: the automation does the grind, not the judgment